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1 min read •Published Nov 2026 •Updated Nov 2026

What is the Phillips ROI model?

Quick answer: The Phillips ROI model adds a fifth level to Kirkpatrick: ROI. After reaction, learning, behavior and results, it converts the business results into a monetary value, isolates the effect of the training, and compares the benefit against the program cost to produce an ROI percenta…

The Phillips ROI model adds a fifth level to Kirkpatrick: ROI.

After reaction, learning, behavior and results, it converts the business results into a monetary value, isolates the effect of the training, and compares the benefit against the program cost to produce an ROI percentage. It is the go-to framework when leadership wants training impact expressed in financial terms rather than learning outcomes alone.

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