AI Sales Coaching & Roleplay
Meet the AI Sales Coach Designed for High-Velocity Revenue Teams
The AI practice and coaching layer for sales teams that creates realistic practice sessions, replicating real customer conversations so every sales rep is confident and ready before they face one.
Trusted by 500 + enterprises globally
Everything your sales team needs to practice, perform, and improve
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Practice real deal conversations with an AI buyer
Sales Coach puts every rep through live scenario-based conversations built on proven sales frameworks, scored and coached after every session for enterprise-grade reliability.
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Turn every objection into a practiced, winning response
Reps train on your toughest objections like price, timing, competition, incumbent lock-in, until the right response is instinct, not memory.
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Configure the AI customer across personality, seniority, and more
Define exactly who your reps are selling to. Set the customer's gender, seniority, emotional state, decision style, and cultural context so every practice session mirrors the real people your team faces.
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Prove readiness with data, not gut feel
Dashboards that show skill gaps, score improvement, and coaching impact by team, built for L&D leaders who need to report on more than completion.
Practice real deal conversations with an AI buyer
Sales Coach puts every rep through live scenario-based conversations built on proven sales frameworks, scored and coached after every session for enterprise-grade reliability.
Turn every objection into a practiced, winning response
Reps train on your toughest objections like price, timing, competition, incumbent lock-in, until the right response is instinct, not memory.
Configure the AI customer across personality, seniority, and more
Define exactly who your reps are selling to. Set the customer's gender, seniority, emotional state, decision style, and cultural context so every practice session mirrors the real people your team faces.
Prove readiness with data, not gut feel
Dashboards that show skill gaps, score improvement, and coaching impact by team, built for L&D leaders who need to report on more than completion.
Every stage of the deal cycle, covered
New Rep Onboarding
Practice discovery calls, pitches, and early objections before the first real customer interaction.
Product Pitch Practice
Rehearse your pitch against a realistic AI customer built from your own training content until it lands every time.
Discovery Calls
Practice asking the right questions, listening actively, and reading customer signals before the call that matters.
Objection Handling
Train on your toughest objections through live two-way sessions. No scripts, no hints, just real responses.
Negotiation & Closing
Build confidence for late-stage conversations, discount requests, and closing moments before they happen.
Renewal Conversations
Prepare to defend and grow existing relationships against customers who have real concerns and long memories.
Cross-Sell & Upsell
Practice expanding customer relationships without losing trust, positioning the right solution at the right moment.
Promotional Outreach
Sharpen outreach conversations, value framing, and early resistance handling so every rep starts strong.
From playbook to scored feedback in three steps
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1
Build the Scenario
Define the customer persona, situation, and call objective. Upload your product content, SOPs, and training materials. Sales Coach creates a realistic AI customer ready to engage.
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2
Practice the Roleplay
Enter a two-way simulation with your AI customer. No hints, no scripts. The AI responds dynamically to everything the rep says, just like a real customer would.
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3
Get Detailed Feedback
Post-session analysis identifies every missed moment, talk ratios, and filler words. Every rep gets a personalised coaching plan to improve before their next session.
The numbers speak and so do the teams behind them
in store sales
learners engaged
"We have partnered with Disprz for over two years to train our workforce and partners through assessments and learning programs. Their GenAI authoring tool has been especially useful in creating our own learning content."
"We are glad to partner with Disprz, which has enabled us to take our mobile learning application to the next level. Their app is advanced and has a range of features such as personalization, an intuitive visual interface, and learning recommendations."
See how Sales Coach turns a playbook into a practice session
No generic walkthrough. Bring your playbook and we'll build a live session on the spot.

